So many folks say “storytelling” is a must these days, but few have practical understanding of what that actually means. Here’s a good storytelling framework with a 3-point formula: 1. What is something that is… Read More »3 point storytelling formula
Finding out why people don’t buy from you is probably the most important question you can get answered. You then know what could be done to turn the no or maybe into a yes, or… Read More »Why people aren’t buying
Create microsites with unique, quality, and highly-shareable content to improve your SEO and bring in leads. Varun Aggarwal of Designhill ($110,000/mo) was able to rank organically and get lots of traffic when he created guides like this and an interactive… Read More »Bring in leads by creating microsites for your content
Place your product’s highest price on the left to make the other prices look more attractive and convert more sales. Joanna Wiebe of Copyhackers A/B tested pricing her client’s products from lowest to highest and… Read More »Increase sales conversions by displaying prices from highest to lowest
Remove everything from your landing page that isn’t essential to increase your opt-in rate. Brian Kidwell and Scott Keyes of Scott’s Cheap Flights ($320,000/mo) are getting a whopping 30-40% of new visitors to sign up for emails,… Read More »Strip your landing page down to the essentials to increase your opt-in rate
Add an opt-in form to every page of your website to dramatically improve your conversion rates. Jason Swett of CodeWithJason.com ($200/mo) discovered this inadvertently with a previous product. After originally adding these opt-ins to every page, he removed them… Read More »Make sure you have opt-in forms on every page of your website
Increase conversions by implementing alerts that tell you when users are spending too much time on particular tasks. Alex Turnbull of Groove ($500,000/mo) made customers 350% more likely to convert when he began using these “red… Read More »Improve conversion rates with an alert system that notifies you about struggling users
Get more signups by “acquiring” your old blog, republishing the articles, and redirecting links to your business. Dave Schneider of NinjaOutreach ($50,000/mo) turned a bad quarter around when his company recycled his first blog. It hadn’t… Read More »Absorb an old blog and repurpose its content to increase traffic
Every online business strives to win over the hearts of customers. One of the most important techniques to achieve that is social proof. Let’s remind ourselves: prospects on your website are just people. Nobody likes to be the… Read More »🌿 Power up your website: 15 must-haves for social proof
Offer a personal demo to every single person who signs up to convert free users into paid customers. Wyatt Jozwowski of Demio ($43,000/mo) believes this tactic played a big role in attracting more than 800 users.… Read More »Offer personal demos to convert (and learn from) potential customers